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Walmart Expands Tech Offering with GenAI Shopping Assistant

Walmart Expands Tech Offering with GenAI Shopping Assistant

Published:
2025-06-10 18:15:02
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Retail giant Walmart has unveiled Sparky, a GenAI-powered shopping assistant designed to enhance customer experience. The tool, accessible via the Walmart app, answers product queries, compares options, and offers tailored recommendations—from event-specific outfits to weather-appropriate attire.

Sparky aims to eliminate shopping guesswork by synthesizing reviews and providing instant, data-driven suggestions. Walmart emphasizes its value-retailer ethos, ensuring recommendations align with budget-conscious consumers.

|Square

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